Customized Experiences

CUSTOMIZED EXPERIENCES

 
 
 

 

MY ROLE

UX Researcher, UX Designer, Visual Designer

 

TOOLS

Sketch App, Invision, Slack, Zoom, Mural App, paper, pen, sticky notes, community, and teamwork.


 

PROCESS


 
 

PROJECT OVERVIEW

Company.com provides businesses with a digital experience platform, containing necessary products and services that one needs to run a business. Using this dashboard not makes completing back-end business tasks simpler, but it is all in one place, paid via one bill. Additionally, companies are able to license our digital experience platform technology to be fully designed to match their branding and filled with products associated with their business.

The problem

Businesses need a way to provide their products and services to their users within an experience and don’t want to worry about creating an experience themselves.

The goal

Make a customizable experience for companies that include their branding, products and services, as well as our products and services within our digital experience platform.

Summary

  • Brand the dashboard to fit the branding of the company using it

  • Create experiences within the dashboard tiles of the products and services of the company

  • Collaborate with key players at the company to define the company users’ pain points to create a beautiful and seamless experience

  • Test designs with people to ensure that the experience is clear and easy to use

 
 

the approach

Collaborate with key players from the company to define the following:

 
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DEFINE

When the above is defined, I work with the design team to design experiences that would be used within our digital experience platform. I then test the designs with users, make the changes required based on user feedback and findings, and hand off the designs, user flows, and style guide to the engineering team.

 
 
 

design

Once the company sends our design team their style guide, I am able to begin restyling the dashboard to fit their brand.

 
 
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Tile States

Once tile states are defined, I style all of the tile states to the correct font and colors of the brand.

 
 
Dun&Bradstreet_Dashboard.png
 
 
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